Week 9

Book trailers have become very popular over the past few years and are often a signal of how committed the publisher is in marketing a title. They can vary greatly in how they approach the subject, e.g. author interview, collage, or short films. In addition, some enthusiastic fans make their own trailers.
Week 9: Assignment 1Read these two articles on book trailers and watch the embedded videos from the Chicago Tribune and the New York Times. Go to You Tube and find some other book trailers and watch a few of the popular ones.

Done. 

Week 9: Assignment 2Post to your blog your opinion about book trailers – do they succeed in marketing the books they are trying to promote? Are they useful for readers’ advisory?

While I don't usually seek out or watch book trailers they are becoming more popular and some of them are useful and successful in promoting the book and generating interest.  Since You Tube is now 10% of all net traffic and the percentage of streaming video is only supposed to increase, it stands to reason that book trailers are here to stay and will only become more prevalent as a means for marketing books.  They do have a potential for readers' advisory but I haven't utilized a book trailer for that purpose yet. 

I agree with Chicago Tribune article - most book trailers are terrible and it is problematic when the trailer is a work of fiction and instead of you creating images in your mind your are being told what things look like. 

Trailers I watched:
REBOOT by Amy Tintera
NOS4A2 by Joe HIll 
Dork Diaries Rachel Russell Book Trailer
CLOCKWORK PRINCE TRAILER


Week 9 Assignment 3 Summarize your thoughts about this program in a blog post. What have you learned that was helpful? 
I really enjoyed this program.  I learned about a lot of new websites that I will be looking at regularly and it pushed me to look at genres outside of my personal interest or selection areas.